Amazon Web Services (AWS) is the most successful cloud computing company
on the planet because it is garnering more than 30 percent of the cloud service
market. That is more than the three closest rivals which is the combination of Microsoft,
IBM and Google. Amazon Web Services offers on-demand cloud computing services
to organizations, individuals, governments and companies around the world. It is
a constituent company of Amazon.com based in Seattle,
Washington, United State that provide the cloud computing services can be used
for almost anything imaginable.
In July 2002, AWS platform was
launched to show the technology and products from Amazon and the associates. It
allow the developers to develop entrepreneurial applications by their own self.
At first, Amazon Web Services platform
comprised of only a few distinct tools and services. In the late of 2003, AWS
concept was reformulated publicly when Chris Pinkham and Benjamin Black presented
a paper that clearly describe a vision for future Amazon’s retail cloud computing
service. The idea proposed was the cloud service would be completely automated and
standardized, and would rely extensively on the web services for providing its
In the same piece of paper, they also
proposed the possibility of selling access to virtual servers as a service to the
public, proposing the AWS company could generate much more revenue and profit from
the new cloud service infrastructure investment. The first AWS launched for
public usage which is Simple Queue Service (SQS) in November 2004. After that, Christopher
Brown and Pinkham built the Amazon Elastic Computer Cloud with a group of
members in the capital of South Africa.
In 14 March 2006, Amazon Web Services
was officially re-launched which is already 11 years ago. It started by offering
IT infrastructure services to the businesses in the form of the web services, which
is usually known as cloud computing. Amazon
Web Services combine the three initial service offerings of Simple Storage
Service, Simple Queue Service, and Elastic Computer Cloud.
Amazon Elastic Computer Cloud (EC2)
and Amazon Simple Storage Service (S3) are the two core Infrastructure as a
Service (IaaS) services that are used by cloud application solution developers
around the world. Amazon Web Services platform finally offered an integrated
suite of vast amount of online services such as EC2, S3 and many others, as what
Chris Pinkham and Benjamin Black had proposed back in the year 2003. The
service provided to other companies, client-side applications and many others.
After that, Andrew R. Jassy and vice
president of Amazon in 2006, mentioned at the time that Amazon Simple Storage
Service which is one of the first and most scalable elements of Amazon Web
Services. It can help out developers who are concerning about where they should
store the data and whether the data stored in the cloud will be more safety and
secure. If it will be available when the developers need the data, the costs
associated with server maintenance, or whether the developers have enough
storage available. By using Amazon Simple Storage Service, it allow the developers
to focus on innovating with the data. So, the developers can save a lot of time
because they do not need to figure out how to store the data.
In the year 2009 alone, AWS demonstrated
to be prominent with many developers needing to develop applications and run it
quickly on the cloud, but there is only a few couple of traditional enterprises
were confident with moving their business workloads into the cloud instances. The
Virtual Private Cloud (VPC) was launched as part of AWS’ aspirations to gain trust
and more revenues from more security-conservative businesses by giving them an independent
and private partition of the AWS cloud services so called container.
In 2013, AWS launched the popular data
warehousing service RedShift as part of the continuous effort of enhancing the
data handling capabilities of its cloud platform. Launched in the same year with
NoSQL service DynamoDB, RedShift is depicted as “fully managed, petabyte-scale
data warehouse service in the cloud”. Big data processing service, Kinesis were
launched during the following year. By the year 2015, RedShift was announced as
the quickest developing product in the company history.
Many big cloud service providers had kept
the actual amount of money that they are making in secret for years. IBM and Microsoft
on the other hand had announced their cloud service revenues with a scope of
others revenues. In May 2015 it finally gave a clearer thought of how much money
AWS was actually making. According to AWS, the company had achieved $4.6
billion in revenues for the year 2014 itself, and it is expected to grow at an annual
rate of 49 percent in 2015.
At the start of 2016, Amazon CEO Jeff
Bezos was quite confident that its subsidiary AWS would hit $10 billion in the
company’s income that what Amazon can achieve at the same milestone. In the
year 2016 itself, AWS was earning an enormous revenue of $12.2 billion, with operating
income contributing about $3.1 billion total in profit.
AWS has always had an extensive
number of data center availability zones. But, with its clients and customers progressively
worried about data sovereignty issues, AWS have stepped up its endeavors to
provide regional as well as locally located data centers. AWS has been launching
a UK region data center back in December 2016. The swift footstep was immediately
followed by both Google and Microsoft.
Nowadays, Amazon Web Services
provides a broad set of global cloud computing product and services including
compute, databases, analytics, networking, storage, mobile services, developer
tools, management tools, Internet of things (IoT), security and enterprise
applications. The AWS services can help the organizations to improve their
decision making and performance, scale, and lower IT cost.
After that, it also provides cloud
solutions for websites, backup and recovery, archiving, development and test,
big data, financial services, high performance computing, digital marketing, and
many others. Amazon Web Services is accepted by the biggest companies and
start-ups to power a wide type of the workloads which is providing the web and
mobile applications, archive, game development, storage, and so on.
Amazon Web Services offers a highly
reliable and low-cost infrastructure platform in the cloud. It consist powers
hundreds of thousands of the businesses in over 190 countries worldwide. With the
data center locations in the United State, Europe, Singapore, Japan, Australia
and many other countries, users across all the industries to take the benefits
such as flexible, low cost, secure, agility and instant elasticity.